The New Zealand Prime Minister's delegation has arrived in Delhi, June 26th for a 4-day state visit to India. eBUS was proud to be among only 25 companies selected for the business mission to accompany PM John Key.
This visit was seen as the next step in progressing the Free Trade Agreement talks between India and New Zealand; a great source of pride and optimism for both countries.
eBUS was invited by the Prime Minister to join in support of our Indian partners: Aidem Ventures, and eBUS-Aidem; an NZ-India joint venture established in December 2010.
Since its inception, eBUS-Aidem has positioned itself as the Indian market leader, having signed up key broadcasters around the region, including Sony, AXN, Star, Colors, CNBC, CNN IBN, Viacom18, AAJ TAK, AsiaNet, NDTV, India TV, Zee, Zoom, and Star. The venture also handles major MNC clients like Vodafone, Airtel, Visa, McDonalds, P&G and Coca-Cola among many others.
Delegation representatives included people from the dairy, aviation, education, ICT and sport industries.
Among these was Stephen Fleming, New Zealand's most successful cricket captain, and newly recognized with the NZ Order of Merit. Stephen is well-known to NZ television viewers as the spokesman for "New Zealand's favourite air conditioning", a series of Fujitsu ads delivered to broadcasters via eBUSdelivery. Here in India, Stephen is lionized for having coached the Chennai Super Kings cricket team to consecutive Indian Premier League wins. Stephen successfully emphasized the great sporting links between India and NZ.
Overall, the trip for New Zealand, India and eBUS was a great success. It was a true showcase to our long-term commitment to the Indian market.